“Her messy hair is a visible attribute of her stubborn spirit. As she shakes it free, she smiles knowing wild is her favorite color.”

Stöten slope & style competition


You wanna know what just came up this spring? A new competition hosted by the one and only Samuel Ålander, at Stöten ski resort Sweden!

This comp was extremely fun. Its a combintion of a session and a fixed one on one competition. The shapers and builders had done a fantastic job! ( Nicco and Nate. ) And the bowl was the most creative feature Ive seen in a long time which most certainly draw alot of people to the battle spot that day.

Officiell film från Stöten Slope N' Style 2018!

Officiell film från Stöten Slope N' Style 2018!Easything Media har satt ihop en sjukt fet edit från årets Slope N' Style. Titta och njut!#StötenSlopeNStyle #StöteniSälen #StötenSnowparkStöten Slope n' Style Stöten i Sälen Stöten Snow Park

Publicerat av Stöten Slope n' Style den 25 april 2018

Id say it was between 60-100 people compeeting that day and the weather gave sunny rays and good vibes. BBQ and celebrations of sping followed and I was happy to be able to participate in my first com in quite a while this season! I was just going to go with it for fun because thats the one and single reason Im in for. And the ladies killed it with good vibes and happy smiles that day!

Such good times and thankyou for putting on such a awesome competiton! Lets do this next year, and lets bring the same amout of awesomeness to it!

Thanks Stöten ski resort, Vasa center, Stöten slope and style and the King Samuel Ålander for kicking in such an awesome event. Stoked to been part of it!

Stay true // Ida

IMG_0782 IMG_0788.TRIM



// Ida

Don’t take life so god damn seriously. Just, live.

Somehow these days people seem to take everything so seriously. But, to be honest we only have this one life, and its simple, it will be crazy, but no one will remember what you did in a 100 years, so it doesn’t matter!

Being tame is what we are taught. Put the crayons back, stay in line, don’t talk too loud, keep your shit together, nice girls don’t this and that.. but they DO! And they like to feel wild and alive. Being tame feels safe, being wild, unsafe.
Yet safety is an illusion anyway. We are not in controle. No matter how nice and safe and tame we live, we will die. And we will suffer along the way. Living wild is it’s own reward. So just live crazy and weird and not perfect for god sake! Don’t have so much pride, let go of your boundaries, go nuts and impulsive and feel alive.♥

We are so scared of making mistakes, but why? If you mess up, who will remember it in a 100 years anyway? And to be honest, the more clifs you have the gut to dive, the more adventures you will likely to find along the way. And some god damn good ones! Be sure of that!  So don’t be so scared of doing something even though you don’t think its a good idea.. Its like skiing, to find that thrill, and spark of feeling alive, you must have the courage of allowing yourself to be scared, because once you do take that jump, that feels so wrong and basically you have no idea of what you are doing.. then, you will find that life thrill making you live a life on the truest of levels. That feeling that makes you know what its truly like to be ALIVE, that feeling of being the most stoked and present person in the world because you dare to live, and take a leap of faith for the experience of JUST LIVING. ( Fuck it! ) Without holding anything back. Without letting the head and rational thoughts take control of you, of that rush that you feel doing somethings entirely out of this world.

You want to feel alive? don’t be scared to just do and don’t judge yourself for where your life will end up. However much you plan it it probably won’t turn out like you planned anyway.. Be sure of that! So don’t be so judgmental on yourself. Just go with it, whatever adventures life take you on. And don’t be so god damn scared of your own prejudice and boundaries you have created for yourself and your life. It will probably make you miss out on more that life might offer you, rather than give you more of life* for being in somewhat idea of so called control.

I am here to feel, to do stupid fucked up shit, to be ALIVE. Whatever that now means. And sometimes i will not think before I act,( quite often actually ) and it will get me scared and into crazy situations .. but its from those journeys I’v truly had my biggest most amazing adventures, because I had the gut to be human and go absolutely free with my heart and spirit. Not think. Just live.

So don’t hold you free spirit back, don’t judge yourself upon your stupid decisions, they are there to make you live. We are only human, and that is for a god damn good reason. Find your next scary thing and go do that, be open hearted and without struggle or judgment. Create a life filled with adventures, even the ones you are scared of. Meet amazing people, go raodtrip, fall asleep under the stars, go skinny-dipping in the ocean under a shining moon. Laugh… and surround yourself only with the people that are truly worth your time, all those that value you. That will do anything to have a little spot in your heart to care for them. And if they do deserve that little string to your caring heart, love them unconditionally, without restrains or judgement.. be free, understanding and human! Respect them as you want to be respected yourself. This people forget.. I want to be free, and the ones closest to my heart love me unconditionally without restrictions or expectations. And this, is the best way to live and love.

Take pictures of everything, tell people you love them, be kind, do stupid shit just for the sake of it, travel random places, get to know that stranger, just go with the flow that is created around you.

Dont be scared to be human, don’t be scared to be wrong, take chances, respect all living things, and don’t take you life so god damn seriously. Didn’t go as you planned? GOOD! so what! Life would be so boring otherwise. Embrace that shit and live in the moment, don’t be so judgmental and scared. If shit happens they happen, if good stuff happens they do. There is no point in making life tricky. Just have fun! with whatever is! Don’t be a drama queen, because there is fun to do in every situation in life if you are a open heart enough to just go get it!

I am a very simple free spirited woman. Most people who know me knows this. And my life is of course as messy as anyones because ( sometimes even more because I manage to put myself in all kinds of crazy insane fucked up situations hahah )  a life is a life! BUT, I choose to dance with every step I take. I will be that wild heart that live in the moment and don’t care so much what happens. Because, I will no matter what have fun along the way, no matter what. This is my strength and my weakness. It makes it hard to get a grasp of me for real, because people believe they know where I stand, but they don’t. I am all over, on the tops of the mountains and in the magic deeps of the ocean, Im far above and between. I enjoy it all. I live it all. And Im not afraid to live. Truly, completely, 100% where I am and with the people I meet. Because all I truly wanna do, is just, Live.

And whenever things don’t turn out the way we plan, just say; GOOD, Exciting!!! Good things are coming. Lets just do this!

Just, live.

Lyrics from my favorite song; Oh  I did it all. I owned every second that this world could give, I’ve seen so many places, ohman the things that I did..!

And with every broken bone

I swear, I lived. // Ida

Words to live by


To have courage. To allow yourself to be scared. Lost, uncomfortable, small. All the time look for keys to master the art of being comfortable feeling uncomfortable. For we never grow when staying within our safe hidden walls. We have to challenge; try, fail, fail better, learn to learn through failing. Believeing in ourselves even when we doubt. That is when we will find ourselves, at the places we know ourselves the least. That is what grows success. That is how we will learn to master our wild untamed hearts, and know them in every hidden valt and arterie.

To be humble but strong. To be kind but fair. To be scared & brave. We are who we are and out thoughts and scares do not define us. Others do not define us. Even our little mind-ghosts, that we refer to as our inner voices sometimes, are not what defines us.

We have to learn to see our true hearts, to listen to it. We never will if surrounded by noise, voices, and opinoins. Undress yourself naked. When your logic, and selfcenter is no longer present, where its just you and you are humble to your inner true self. It is uncompfortable because we will be scared, but this is where you get to know thyself.

    Photo : Freja Zeidlitz

Photographer; Erik Nylander

Filmproduktion i Norge för Helly Hansen.


För några veckor sedan startade vintersäsongen. Jag är tillbaka i farten på berget igen och har faktiskt hunnit åka hur mycket skidor som helst!

Jobb, företag & coachning samt skidåkning är i full gång igen. Riktigt roligt!

Helly Hansen skulle producera en stor film reklam kampanj för hela Norden, och det var riktigt roligt att få ett telefon samtal med en inbjudan till inspelningen. Vi fick filma/fota samt skapa grymt PR material i 3 dagar. Och att stå framför kameran är minst lika roligt som att leka ute på berget! Där är jag i mitt esse.

Fick bo på hotell, äta god mat med gott sälskap, och spa’a under tiden vi jobbade tillsammans. Gänget på POOL byrån från stockholm är super proffsiga och härliga att jobba tillsammans med!

Om några veckor ska vi få se resultatet och då kanske man får se hur svängarna blev när de kommer ut på TV med. ♣

Nu har jag en del att fixa om vintern ska bli lika spännande som jag hoppas. Mitt i allt det försöker jag lära mig att ta det lugnt också. 😉 Vi får se hur den utvecklingskurvan går!


Stay true!

// Ida *

Du kan inte rädda världen, men du kan välja att leva, för din & för andras skull

Det viktigaste av allt, i en turbulent värld där man lätt tappar fotfästet och glömmer varför man lever ”sitt egna” liv..
Så kom ihåg; stay true.
Har du ett gott hjärta som alltid försöker gör det som är rätt, så kommer du långt.

Du har inga andra skyldigheter än att vara en god människa, och leva ditt liv på ett ärligt, genuint och hjärtligt sätt, gentemot dig själv, din omgivning och dina medmänniskor.

I en värld som känns som den håller på att falla samman, med svält, dubbelmoral, krig, och falska världar, så påminn dig själv; om du bara är DU, och gör det som är rätt, med ett gott hjärta och öppet sinne, så har du kommit mycket långt <3
För du kan inte bära hela världen på dina axlar… men du kan leva ärligt och sant.
Och vara ett gott exempel för din omvärld; en som står för rättvisa, medmänsklighet och mod och att verkligen vara den man är.

Du kan inte rädda hela världen.. Men var dig själv och sprid den kärlek du har. Ge* till människor omkring dig.
Det är det starkaste, bästa, finaste, modiga du kan göra. Det är vackert, och unikt.. &
Det inspirerar✨🍁
// Ida

Eventet med STADIUM !

Hej alla goingar!

Eventet med Stadium förra månaden blev en succe! Så jäkla kul och bra vibes vi fick till. Och för en riktigt bra sak.

Vi måste lära dagens samhälles kvinnor att peppa sig själva, och lyfta varandra, träning är ett ev de exeptionella sätten att göra detta på då självbilden av utseende i dagens uteseendefixerade tillvaro har en tendens att få en att vackla.

Eventet med stadium var för brudar, och hela stadiums sociala media-kanaler gick ut med möjligheten att vinna en plats till detta eventet på Mingel, träning, mat och lite after-ski/workout dryck delades ut och vi hade alla så jäkla kul! Kan man ha roligare? NEJ! För hela eventet handlade om att lyfta sig själv och varandra. Urban Delis takterass i Oktober.


Träning & livet ska vara kul. Låt det vara kul och omfamna din potential.

#embraceyourself. Var den du är och var sann. Lev, skratta och träna!

Stay true // Ida *


The journey to become a Yatch Captain

So, Last month I was spending my time in Croatia. To become a Yatch master. To get my exam to finally become a captain, to cross the seas. ( Like the rebellious pirate I am! ♠ hahah )


I must say, it was due to different circumstnaces one of the most hard things I’ve been through. It was not easy..  And one night we caught a extremely terrifying storm that had gone off as warning across the entire coastguard

14 days at sea and another 8 on shore. But, I succesfully executed the exam and got my License as a international Yatch Captain!

Now I can officially call myself Captain Ruder,  but, Just like the driving license, do not beilieve you are fully learned just because you have it on a License plate.

The journey for me, has just begun…

// Ida

Event for STADIUM Join the movement

This is totally Rad.

On friday I holding a event on Urban Delis Rooftop, for bloggers and influencers invited but Stadium through social media, for a pre-winter leg-workout on the peak of Stockholm City. I have so much fun mad things planned! And afterwards its gonna be afterski/afterworkout with great food from Urban Deli, drinks, music and mingel. 

All my ladies invited are going to get a lovely whool-workout shirt to bring with home ( My favourite one for both skiing and working out )

So madly looking forward to it! Watch out on Stadiums & Karitraas social media and instgrams, (and ofcourse my instagram and social media! ) Fillmers and photographers will be there so soon after we will release a video on Stadiums channels!

Lets hit it!!! For some of you, I will see you there! ♦

// Ida Ruder

Personal Training, sharing & caring

Personal training – Teambuilding

My time here has been the best, I found so much joy in the meetings and relations I built with these people. Somehow these past months past by so quickly ? What do you do?

I guess its a sign you have had fun. And that is what its all about in the end, isn’t it?

To just live. We did. PTdistans, my friends, and partners in Crime.. Ill see you soon again. Now Im off to Croatia to sail acrosss the ocean..  Its gonna be MAD! ♥ (  Ill be back soon I promise.. and we shall all meet again! And work our buts off! )

Wish me luck, thankyou and see you soon!

// Ida ♦

Not only fysically strong, but also mentally

Working out. To me this is not only getting fit and strong, its about teatching you body and soul to do what has to be done, when you say so. It’s about pushing yourself to achieve what you put your mind to do. For every victory, you mind and strenght becomes stronger. You do what you decide and you dont stop until you reach your finish line. That is power of one self.

I know a lot of people who are strong, hard training and working out, is to me a different way of empowering the very existance of who you are, you abilities, and what you know you can achieve in the future with the spirit of your heart and the sword of you ambitions.

At PTdistans, I found a lot of new faces that are now closer to my heart. Team mates that I can work with and grow with, see things differently with. Discuss and grow. During the past weeks I haven’t had the amount of exercise I know my body needs.. I have had so much work to do.. but I grow in the awareness of learning more, achieveing more that makes the lack of all you want worth it.


Dare to work hard..

I had a very deep discussion with some of my girls the other day.. I am a woman like them, and like women sometimes tend to be; also sensitive and fragile. But despite this we are strong. Because of this we are strong. Use your character, and build your empire with* it. Together with who you are. That is powerful women to me. Not to be anything else than what they are. Without compromise.

The truth is, nothing is easy, but yet we tell ourselves that things aught to come to us without hard work. Without headache, or broken bones… Why do I hear this all the time from people around me? Why do I hear this from the ghosts in my head?

In fighting we tend to get better each time we fall, in skiing we have to fall in order to get alot better.. In fact.. we fall, knowing it is THE WAY to get better.  In the gym is is the exercise we do to exhaustion that makes us feel something! And get stronger. Break down and build up, break down and build up. Like a wise man once said; It ant about how hard you hit, its about how hard you can get hit and still get back up moving forward.

Why does the mind not cinsider this in other spectras if life ? We expect no boundaries, hard work blood or tears…





Success is not managing only what you already can do .  It is pushing yourself to that point you barely manage what you think you cannot do. To do more, to achieve more, to fight harder and work till you fingers bleed. That is how you gain results, that is how you repsect, from others but most importantly to yourself. You gotta do what you gotta do, and in the end.. to be truly realistic here.. Its all about making a choice. Life and reaching where you want to go is marely a decision.

I expect hard work. I expect to bleed till my knees bend. ( Somehow just because this is something I take for granted wothout complaining about it, people seem to believe my results in everything I do, come for free. It. does. not. ) I am a fighter, and I always push myslef to do a little more than expected, to give a little more than given and to proceed both mine and others expectations of me. I am scared, but bravery, is about doing it anyway.

Dream your life, life your dream. If you want to be someone capable of living your life completely on your own terms.. al you gotta to, is do it.

// Ida *


Making film

I Everyone!

You know what, I resently got a role in a new a new movie.. its been a while since I threw myself head over heels into acting. But Im gonna do it now. Last time was years ago preforming the Musical ”On broadway” as the character Macbeth on Berns theatre in Stockholm. Since then I have only done some small comercial jobs aside my skiing and modeling missions.
I am so passsionate about starting to film this next year. And hopefully it will develope onto a serie aswell if we get enough interest from the world. If it does we are looking at something grand and spectacular.. ♥

I love to work and create like this. I am in love with storytelling and reaching out to peoples souls in a way that reality cannot do.
To create that vibe. This spark that touches every single one. Like the grand views ov Avatar or the songs from Titanic, the passion from Braveheart or the fairytale from lord of the rings.. Or perhaps the comedy as the movies with Cameron Diaz or Jhonny Depp? 

Reaching out to that sense within peoples hearts. Like good music, its impossible to ignore.. ♥

// Ida

Weekend exercises

I know I get a serious face when Im focusing. But focus is what it takes to develope for real. Both in physical activity and in mind.

This weekend was hectic. I have had way too much on my hands.. but, loved our discussions as PTdistans. Somehow, even though we are all tired at points,  we remains energized to focus on every single thing.

Next week we have alot to do, Nutrition and biological factors that affect our ability to build strenght & muscle for example.. or even more so; how to lose weight? A topic very few of us in todays modern society understands..Looking forward to!

// Ida

Beauty and endless (im)perfection

Today, women are bombarded with messages about unrealistic standards of beauty.  The quest for perfection has backfired.

You know I have said this before.


It does not contribute positively to women’s lives. Right now, more than eight out of ten Nordic women feel uncomfortable with their own body. And the majority find themselves doubting their own potential and worth, because they can’t live up to an unattainable beauty ideal.

This has a negative impact on the lives of many women and in the worst scenarios exercise turns into an obsession, enjoying food becomes impossible and choosing the right outfit is a nightmare. Reality is that women come in many shapes and sizes. And that’s a relief. Because the world would be so boring if we all looked alike. I believe that daring to stand out from the crowd and being our own colorful self is the way forward.

I want women to liberate themselves from unreasonable expectations to beauty, exercise and appearance.

Because no matter the size of your thighs or the width of your waist, the distance you run or your diet, I believe that you are best fit to pursue your goals and live your life. Celebrate your own goals and what you accomplish. Celebrate your friends and family. Celebrate your body. Celebrate your mind. Celebrate YOURSELF. ♥

// Ida

Workout: Lifting is harder/and easier than you think*


I must be honest with you guys.. I am terrible at lifting. I realised It is easy for me to see when someone else does it, to correct right from or wrong.. But for myself ( Daki and me focusing on evolving at PTdistans )

I have for a long time  subconsciously avoided it. I have never done it much because I, like so many others, have been too insecure about the correct teqnique.. However. Once you learn this it becomes madly fun!

( Me reaching down to get into a nice starting spot ) 

There are really some tricks you can use to slowly increase your teqnique and self-esteem around this typ of workout session. The movements are not that hard once you understand how* to move your body, but it is not easy at start. ( And also, As for myself who is a skier with very bad range of motions ( Swedish-> Rörelseomfång – ROM ) I would have to stretch some more to solely focus on my movements.

Another thing few people can handle is the benchpress in arch..

I met Josef at PTdistans and he has got some tips on how you do a Benchpress with arch; really well put of him and I recomend you to watch it.

See ya soon!

// Ida


Workout Gärdet


Here you can see the recap of my summers. On the biggest tour stop on my Urban training tour throughout sweden was at – Stockholm Gärdet – 100 women who were aboslutley amazing!?!? delivering the best vibes a workoutsession can have. So stoked ♥I am so thankful, for the girls, the event, the weather and absolute 100% only good vibes that we created together!

Check it out!


New bag

Was given this rad bag! Cool, useful and and supercomfy.. keeping my stuff onto next adventures within the fitnessworld.

// Ida

Don’t only look at the abvious, see the details


This weekend we had a lot of interesting discussions. My mind was twisting, like it should with different views and perspective of each others surroudnings.. I had alot of interesting discussions at @ptdistans, where our views on the subject focus came to differ. Being wide open in order to close stable again, without excluding the potential for growth. As in life, things fall apart in order to fall back toghether. We believe and see alot, and tend to focus on the big parts only, the main things that capture our attention. But what if we started to listen to those small details.. and tiny ends of where all big things begin.. ? The entire chain of why things are the way they are start to fall together. If, if we start to see where the start of the entire movement in our living truly lies.  A small inch of a movement in the righ direction, can cause a after effect of a tremendous meaning.  Dont only look at the obvoius. Look for the smal details that creates the why* it is so.

/ Ida


Not a have to, but a possibility #Toocoolforschool?

You know, when I was younger.. I hated school. It made me sick to my stomach to sit around all day  long doing things other* people had decidede for me to do. I found it ridiculous. My head has always been stubborn, and when it didn’t consider something important my mind intended to block that shit away. ( I am still the same to this day but it would be inapropriate of me as a grown-up to admit so. )

Anyway, I think the same goes for life. We tend to listen and learn from all the things we, ourselves, consider important and we block the rest out. I think there are a lot of good things about this, but is also bad. It makes our minds possibility for growth decrease intensively. But that is now a whole different subject, and it is not the one I tended to write about just now…

Läs mer

Upcoming weeks challenge

A new challenge!

So, new exciting things are coming up! Im actually studying even more now. Except for working as a Coach and personal trainer, I’m getting my licence to be a Lifestyle coach and a licensed health coach. ♣ My work as a personal trainer has been magnificent this summer and now Im even more eager to learn and develope this to the next level.

At the same time as Im working with my own company, traveling and filming, Im studying at

It works teriffic if you, just like me, has A LOT of ambition on your hands and do a lot of hard work at the same time.  I can travel and work while studying here since we meet up in the weekends. ( but it is ofcourse going to take a lot of effort from my side.. to keep everything rolling at the same time. Discipline, this is all there is. Everything works with goals, structure, planning and discipline to proceed with that plan. )

Hopefully, and I am pretty convinced, I will leave with even more new different aspects of what I love working with; Training & Health, and a ton of new friends!

Im totally  up for this, its going to be so much fun!

Keep updated on Snap and Instagram! See ya soon. ♥

// Ida

This is what we do

This is what I stand for. This is what we do.

Today, women are bombarded with messages about unrealistic standards of beauty. They are exposed to an extreme amount of pressure to fulfill and maintain standards of beauty, which are set forth by the media, brands and influencers. The quest for perfection has backfired. It does not contribute positively to women’s lives. Right now, more than eight out of ten Nordic women feel uncomfortable with their own body. And the majority find themselves doubting their own potential and worth, because they can’t live up to an unattainable beauty ideal. This has a negative impact on the lives of many women and in the worst scenarios exercise turns into an obsession, enjoying food becomes impossible and choosing the right outfit is a nightmare. Reality is that women come in many shapes and sizes. And that’s a relief. Because the world would be so boring if we all looked alike. We believe that daring to stand out from the crowd and being our own colorful self is the way forward. We want women to liberate themselves from unreasonable expectations to beauty, exercise and appearance. Because no matter the size of your thighs or the width of your waist, the distance you run or your diet, we believe that you are best fit to pursue your goals and live your life. Celebrate your own goalsand what you accomplish. Celebrate your friends and family. Celebrate your body. Celebrate your mind.

Celebrate YOURSELF.


This is what we do at Karitraa. This is what we stand for, and when  bigger forces  move forward togehter, we create a better future.

Now ladies.. Celebrate YOURSELF. ♥

/ Ida *



I have gotten a new partner in crime!And this is something I can truly stand for. *This is nuts*, are what I would refer to as the best snack/baverage company ska%cc%88rmavbild-2017-08-23-kl-13-19-11in ages because of 3 things. Enviroment, caring for less fortunate human beings, and ecologic products. All their products are ecologic. Nuts, chocolates, berries and much much more!  VERY HEALTHY! ♥ LOVE IT!

( I have before declined offers from snack companies becuase I have found them to contain too much sugars and processed ingridients.        ( Wich Is NOT something that I like, want to represent or endulge in my everyday life. I love fruit, vegetable and nuts for my lifestyle. ) However, thisisnuts is clean and enviromental.

They also donate 2 kr for each sold product to the ideel organisation Convictus, non political organisation who’s helped abandoned people, children and refugees living on the streets since the 1990’s. ♥       I MEAN WOW! ska%cc%88rmavbild-2017-08-23-kl-13-16-40

I am so happy to be their ambassador of choosing. I am proud to represent what they stand for! ( And eat a whole bunch of nuts, out being carzy nutty maniac doing mad things! 😉

And what name would suit my lifetstyle better!? I am a living maniac, I am crazy, living a adventure lifetstyle! ( And a hopefully madly healthy one!!! )

So looking forward to this very good bond I have created with these guys! ska%cc%88rmavbild-2017-08-23-kl-13-10-52Hopefully we will actually make a change and help sweden to become more healthy, strong, ecologic and less cold for those who live on the street. ♥ It warms my heart!

Check out their wbsite here, eat that delicious nuts-chocolate and be proud to contibute to a better, healthier, more enviromental and warmer loving world!

I Promise… its delicious!


Back after summer!

Hi Everyone!

My summers been veeery hectic and Im sorry for me not being very present. ( But as you might know you have followed my sailing adventures 13987712_1139107772817109_1444989558_oaroun the world at least on my story! 😉 ) Now Im back in Sweden and Im going to be better from now on.

First of all. I have gotten a role in a film!!! Im going to make my very first original movie. Wow, this is so exciting! I will show you more of our shooting as soon as I am allowed! Right now I am very restricted to what Im allowed to say. I have also stared to work more as a model latley, I love it and have been starting to take on even more film/model jobs wich is fun!

Second of all; I’m this autumn going to not only work as a personal trainer but Im going to go to school! I will become a licensed health coach! ( At PTdistans Stockholm, at the same time as Im working with my company. ) New exciting stuff is coming up with Karitraa, and my travels, Im going to Croatia in Oktober to finally get my exam as a full educated Yatch-boat captain! wihooo!

Soon I will get back to you with more info.


Interview with T.I.N : TAKING THE LEAP

This is nuts Interviewed me a couple of weeks ago.

Check it out here!

Here is what they wrote and I feel good about being a part of their team for health and fitness!ska%cc%88rmavbild-2017-08-23-kl-13-49-49

One day she’s hitting the halfpipes of the ski resorts in northern Sweden; the next she’s in Greece working on her skipper’s license, learning how to sail big yachts. Extreme skier, adventurer and training coach Ida Ruder is only 21 years old, but she’s already living her dream. Now she wants to help other women follow theirs.

“Her messy hair is a visible attribute of her stubborn spirit. As she shakes it free, she smiles knowing wild is her favorite color.” The quote on Ida Ruder’s website seems to perfectly sum up her personality. After all, it was her tenacity and unwillingness to conform to gender stereotypes that led her to move to the Swedish ski resort Sälen while in high school, so that she could become a ski instructor and excel in extreme skiing, a sport that is still heavily dominated by males. The nay sayers said she couldn’t do it. She doubled down on proving them wrong. “There were people who told me ‘Extreme skiing not for you, sweetie’, but I didn’t care that it wasn’t a ‘girl sport’. I loved it and I wanted to do it,” says Ida, who now splits her time between Stockholm, Sälen and Norway.

Skiing and other sports have always been in her blood, so learning how to ski halfpipe and slopestyle came naturally to her. She excelled enough in the sport to place second in both slopestyle and halfpipe in the Swedish Championship in 2015. Currently, she’s pursuing the highest level of certification from the International Ski Instructors Association, a license that only a few instructors even attempt. But the path to becoming an elite skier hasn’t always been a straight one. As a girl and beginner Ida had to fight hard to become a part of the slopestyle community, and she was judged both by other skiers and people outside of the community. “I had to get over the fact that I got into extreme skiing later than most people. I felt small in the beginning and struggled with that mindset. But to me skiing has never been about how good you are, but about how much fun you have,” she says. “With all things in life, women often feel pressured to succeed immediately, but we need to remember that we’re all beginners at one point.”

Ida realized that this mindset was prevalent among women of all walks of life, not just in skiing, and that motivated her to reach out to others by starting a blog and becoming a motivational speaker. “I encourage others to see their potential, follow their ambitions and dare to give it all. Once you do something that scares you, you realize that it wasn’t as bad as you thought,” she says. Never a stranger to trying new things herself, Ida spent this summer leading an Urban Training Tour through nine of the biggest cities in Sweden. In each city, she led an outdoor workout with one hundred women. The event was a good fit, since staying healthy and active is close to Ida’s heart, and something she wants to inspire in others. “Almost all freeriders that I know subsist on hamburgers, pizza and beer, but if I’m going to keep up with the guys I have to be very careful to take care of my body and strengthen it,” she says. That means eating lots of organic fruits and veggies, as well as nuts and seeds, and avoiding processed foods.

Ida loves chia seeds because of their health properties, but also devours cashews and dry-roasted pumpkin seeds to boost her energy levels. “I love all kinds of food and even though I pay attention to what I eat, I’m no maniac. I’ll have an ice cream every once in a while, and I like treating the neighbours to homemade raspberry pie. I always strive for balance.” Starting this summer, Ida is taking on a new role as a This Is Nuts Ambassador. It seems like a perfect fit for somebody who has made it her next goal in life to focus on elevating women in the areas of training, health and adventure. And as usual, she’s no stranger to trying something different. “Dare to take the leap, even if you don’t know where you’re going to land,” she advises. It sounds both as a reminder to herself and a reassurance to others.

Connect with Ida on Instagram to see what she’s up to next.

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